Through ecofriendly coolers
We know a can of Red Bull Energy Drink tastes best when ice cold. That's why we developed our environmentally friendly Red Bull ECO-Coolers which use up to 45% less energy than conventional refrigerators.
Thanks to their natural refrigerant, ECO-Coolers are considerably more environmentally friendly than conventional refrigerators and use up to 45% less energy. The use of ECO-Coolers and refrigerants is an effective way to avoid greenhouse gases, that's why Red Bull has made a commitment to distributing ECO-Coolers in the future, whenever local infrastructure allows.
As of 2012, there were 313,000 ECO-Coolers in use worldwide, representing 35% of Red Bull’s entire fleet of cooling equipment.Back to lifecycle